According to Hubspot, 40% of people will respond better to visual information than text, while photos/images on Facebook get shared five times more than text.
From an SEO perspective, when people organically share a piece of content, this can create a huge number of backlinks to your website which will increase your website’s domain authority. When this happens your website is able to rank higher in search engines which can then lead to a surge in search traffic! Check out this cool infographic below which explains ‘Why Infographics are good for SEO!’.