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Link Building

Link building Techniques For Start Ups

When you start a small business you want to do everything it takes for growth. SEO and link building is very important as they work hand in hand to increase the presence of your business, and overall brand, in Google. There are various techniques to help improve your site but link building is one of, if not the most important aspect of your website that influences it’s authority. This post is going to be about link building techniques that you can utilise today as a small business owner. Directory Submission for backlinks Directories, not all of them are...

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evergreen content

What is evergreen content?

Every good business has a decent website, some form of social media strategy in place, and regular content being posted. Large corporations ensure that their content is top-notch and what happens in turn, is that content earning shares and credibility. But what else should you consider when making great content? One of the most important aspects is to ensure that most of the content you create is Evergreen. Evergreen content is information that will stay relevant, such as a recipe, or a guide, for example. Businesses and entrepreneurs can also use current trends to...

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New addition strengthens the Q-Team

New addition strengthens the Q-Team

Q-Online, a digital marketing agency in Croydon, Surrey, is strengthening its SEO team with the appointment of a new SEO apprentice, Misael Brito. The 19-year-old joined the agency at the start of April and is working on a range of search engine optimisation (SEO) projects across the Q-Online client base to help improve search rankings and online visibility.

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Why Infographics are good for SEO

Why Infographics are good for SEO

According to Hubspot, 40% of people will respond better to visual information than text, while photos/images on Facebook get shared five times more than text. From an SEO perspective, when people organically share a piece of content, this can create a huge number of backlinks to your website which will increase your website’s domain authority. When this happens your website is able to rank higher in search engines which can then lead to a surge in search traffic! Check out this cool infographic below which explains ‘Why Infographics are good for SEO!’.

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Introducing our Latest Team Member!

Introducing our Latest Team Member!

Croydon-based digital marketing agency, Q-Online has appointed Jack Osmond as a full-time social media apprentice. Jack, who joined the agency at the start of February, will work on a range of social media campaigns for clients, helping them develop their brands using various social marketing platforms and tools. He will also work with bloggers and other websites to help raise clients’ online profiles via social media.

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Why Video is the Future of Social Media in 2017 [Infographic]

Why Video is the Future of Social Media in 2017 [Infographic]

As 2017 rolls in, digital video consumption continues to grow. Brands are increasingly turning video content as video continues to outperform other types of content across Social Media. Facebook videos are 135% more likely to be viewed than photos, the platform’s headed in the direction of all-video news feeds in future, so it’s crucial to ensure your videos have a real impact.

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How to Verify Your Facebook Page for Improved Visibility and Rankings

How to Verify Your Facebook Page for Improved Visibility and Rankings

Is your business Page on Facebook verified yet? Over the past few months, following suit of Twitter, Facebook have been rolling out their ‘Verify your page’ feature allowing users to authenticate their business Pages and profiles. According to Facebook, by verifying your business Page with a published physical address and phone number this will ‘improve your page’ placement in search results to attract more visitors.

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Google Confirms No PageRank Loss From 30x Redirects

Google Confirms No PageRank Loss From 30x Redirects

In the past there has been a lot of speculation on the effect on 301 & 302 redirects on PageRank. Until now it was assumed that redirects result in a low loss in PageRank. Gary Illyes, a Google webmaster trends analyst, yesterday confirmed via tweet that using a 30x redirect of any kind – such as a 301 (permanent), 302 (temporary), will not result in a loss of PageRank, anymore.

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AdWords Search Exam Update!

AdWords Search Exam Update!

Search trends and latest product features are prominent in the overhaul of the Google Partners exam. Google has made several changes to the AdWords Search Advertising exam in order to bring it in line with new platform features and industry trends. The exam is one of the two Google Partners tests that you have to pass to gain AdWords certification – the other test is AdWords Fundamentals.

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Google SEO: What To Expect

Google SEO: What To Expect

In a video released on YouTube in early May 2013, Google Engineer, Matt Cutts, discussed some of the projects Google is currently working on. While he provides the disclaimer that plans – and timings – are always subject to change and so should not be taken as absolute truth, Matt outlined a number of initiatives aimed at helping SEO teams and webmasters that Google is working on over the next few months, and beyond.

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10 SEO Mistakes & Their Solutions

10 SEO Mistakes & Their Solutions

 1. You don’t have a website. If you are running a business but don’t have a website, it is almost as if you don’t have a business at all. It can be quite common practice for local businesses, such as dentists, law firms or car dealers to run their business without a website. However, if you do run an SEO-friendly website that is optimised with local content and keywords, this will automatically drive more traffic, and therefore more business, even while you are not working on any other on-going SEO activities.

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