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Social Media Marketing Manag

We are currently looking for a creative social media marketing manager to lead our SM team at Q-online. You must have a solid experience and a passion in growing within social media marketing as well in driving effective social media engagement. The Social Media Manager is responsible for creating and managing the client’s content and campaigns across multiple social channels – Instagram, Facebook, Twitter, LinkedIn, YouTube and Pinterest. You will be responsible for monitoring and reporting of client analytics, competitive trends, campaign results and community optimisation through recommendations. Ideal candidate will have at least 2 year’s experience...

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3 Actionable online marketing tactics store owners can use to propel their Growth (Actionable tips included)

3 Actionable online marketing tactics store owners can use to propel their Growth (Actionable tips included)

  In today’s golden era of online marketing, brick and mortar business owners need to take full advantage of what the internet has to offer. My suggestion to the reader would be if your local business or even established business that you see every day while you are on your way to work, walking your dog or enjoying an evening out with your friends, you will potentially not see those businesses in the next  10 to 15 years if they don’t embrace the changing times, they will be replaced by business that encouraged and...

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Friendly? Serious? Self-promoting? Informative? What’s your businesses impression on social media?

Friendly? Serious? Self-promoting? Informative? What’s your businesses impression on social media?

The way you put a sentence together affects the way your audience views your post and therefore your company. So you will want to think about how you want to be coming across. Friendly Communicating with your audience on a personal level is good for establishing a connection. An overly friendly social page will improve engagement, can build trust amongst your audience and can also increase shares, which in turn grows brand recognition. However, it could also mean less promotion of your own content, taking attention away from your product and meaning potentially fewer...

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start up founder must have tool

Top five must-have tools for start-up business founders

If your start-up is going to go from idea to reality to acquisition, you’re going to need a lot of help along the way. It is the nature of start-up business that the founder has to do a lot, from recruiting, building strategy and recruiting to operation management, payments and many other functionalities. The best way to manage all of these areas of responsibility is to use smart tools. There are so many start-up tools available online; here are the top five that we believe can help you in key operational areas. Number 1:...

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Instagram app being used on a mobile phone

Watch out Youtube IGTV is here!

Popular image sharing app Instagram has recently launched IGTV (Instagram TV) with a ready-made audience of the individual’s followers and the ability to upload video up to an hour in length, could this be a big element of the already popular platform? Could you become an Instagram TV star? Everyone will be able to upload videos for IGTV – which will display full-screen, in another move forward for content that is specifically for mobile the videos will be vertical. To start uploading content, click on the cog icon once you are in the IGTV...

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Google adwords campaign spelled out

How to set up high performance Google adwords campaigns – Part 1

Google Adwords is one of the best advertising tool available online where it offers unlimited advantages like: * Easier to set up * Reach out real-time customers worldwide or in your local area. It also gives you an option to reach your audience via search, display, app and through videos * Flexibility on what budget to spend, when to spend and how to spend * Measurable – AdWords come up with various features and tools that enable you to track ROI, results, reach engagement, performance and much more. On the whole, it’s an advertising...

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How to use Facebook marketing to promote your business

How to use Facebook marketing to promote your business

Facebook has become one of the largest social platforms throughout the world – as of 2017, with up to 1.2 billion daily users. That’s 1.2 Billion people sharing, discovering and engaging in a variety of worldwide created content. So to ignore Facebook marketing would be short-sighted. Today’s society is so switched onto technology that It won’t be too long until we no longer need the ability to handwrite – just type. Online is the way the world is progressing and with it the way businesses are conducted and marketed is also progressing in this...

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Link Building

Link building Techniques For Start Ups

When you start a small business you want to do everything it takes for growth. SEO and link building is very important as they work hand in hand to increase the presence of your business, and overall brand, in Google. There are various techniques to help improve your site but link building is one of, if not the most important aspect of your website that influences it’s authority. This post is going to be about link building techniques that you can utilise today as a small business owner. Directory Submission for backlinks Directories, not all of them are...

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evergreen content

What is evergreen content?

Every good business has a decent website, some form of social media strategy in place, and regular content being posted. Large corporations ensure that their content is top-notch and what happens in turn, is that content earning shares and credibility. But what else should you consider when making great content? One of the most important aspects is to ensure that most of the content you create is Evergreen. Evergreen content is information that will stay relevant, such as a recipe, or a guide, for example. Businesses and entrepreneurs can also use current trends to...

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New addition strengthens the Q-Team

New addition strengthens the Q-Team

Q-Online, a digital marketing agency in Croydon, Surrey, is strengthening its SEO team with the appointment of a new SEO apprentice, Misael Brito. The 19-year-old joined the agency at the start of April and is working on a range of search engine optimisation (SEO) projects across the Q-Online client base to help improve search rankings and online visibility.

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Why Infographics are good for SEO

Why Infographics are good for SEO

According to Hubspot, 40% of people will respond better to visual information than text, while photos/images on Facebook get shared five times more than text. From an SEO perspective, when people organically share a piece of content, this can create a huge number of backlinks to your website which will increase your website’s domain authority. When this happens your website is able to rank higher in search engines which can then lead to a surge in search traffic! Check out this cool infographic below which explains ‘Why Infographics are good for SEO!’.

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Introducing our Latest Team Member!

Introducing our Latest Team Member!

Croydon-based digital marketing agency, Q-Online has appointed Jack Osmond as a full-time social media apprentice. Jack, who joined the agency at the start of February, will work on a range of social media campaigns for clients, helping them develop their brands using various social marketing platforms and tools. He will also work with bloggers and other websites to help raise clients’ online profiles via social media.

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Why Video is the Future of Social Media in 2017 [Infographic]

Why Video is the Future of Social Media in 2017 [Infographic]

As 2017 rolls in, digital video consumption continues to grow. Brands are increasingly turning video content as video continues to outperform other types of content across Social Media. Facebook videos are 135% more likely to be viewed than photos, the platform’s headed in the direction of all-video news feeds in future, so it’s crucial to ensure your videos have a real impact.

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How to Verify Your Facebook Page for Improved Visibility and Rankings

How to Verify Your Facebook Page for Improved Visibility and Rankings

Is your business Page on Facebook verified yet? Over the past few months, following suit of Twitter, Facebook have been rolling out their ‘Verify your page’ feature allowing users to authenticate their business Pages and profiles. According to Facebook, by verifying your business Page with a published physical address and phone number this will ‘improve your page’ placement in search results to attract more visitors.

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Google Confirms No PageRank Loss From 30x Redirects

Google Confirms No PageRank Loss From 30x Redirects

In the past there has been a lot of speculation on the effect on 301 & 302 redirects on PageRank. Until now it was assumed that redirects result in a low loss in PageRank. Gary Illyes, a Google webmaster trends analyst, yesterday confirmed via tweet that using a 30x redirect of any kind – such as a 301 (permanent), 302 (temporary), will not result in a loss of PageRank, anymore.

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AdWords Search Exam Update!

AdWords Search Exam Update!

Search trends and latest product features are prominent in the overhaul of the Google Partners exam. Google has made several changes to the AdWords Search Advertising exam in order to bring it in line with new platform features and industry trends. The exam is one of the two Google Partners tests that you have to pass to gain AdWords certification – the other test is AdWords Fundamentals.

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